Have you ever wondered what makes people do the things they do? Sometimes when walking through a retail store sometimes I wonder, “Who would ever buy that?” or “Why are there ten variations of the same product in different packaging?”


Well, as you may or may not know, retail stores and their vendors put a lot of investment and thoughtfulness into each product’s packaging, effectiveness, purpose, or even what it’s called. Millions of dollars and many years of research go into these types of decisions to convince you and me why we should choose their product over their competition.  


In collaboration with the Greater Lafayette Commerce and the Carrol County Chamber of Commerce, we are soliciting everyone in our region to take a five minute survey to help us understand your retail decision process or influencing factors. This information will be shared with our local area businesses to hopefully help them understand how to better accommodate your expectations of them.  

Please help your local Chamber of Commerce produce meaningful information to your local area retailers so they can give you the best experience possible when you visit their establishments. Please click the "Take Survey Here!" box above or below to complete the survey.
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Crawfordsville/Montgomery County Chamber of Commerce BBB Business Review